Trendy Teacherz Boutique was founded in 2010 by Latrice Galloway in Rosenburg, TX, and has since become the number one teacher-specific t-shirt brand in the U.S catering to teachers grades K-12. In 2020 the brand adopted the motto Born to Teach to help uplift educators during the pandemic.

 

The “Born to Teach” Campaign will build brand awareness and relationships with Houston area educators by hosting small appreciation events, giving away free gifts, and focusing on small pop-up events at local schools. This campaign will also increase the company's digital footprint by implementing SEO strategies.